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Oxfordshire Christmas party-goers wanted!
Ever noticed how a small business owner misses out at Christmas? It’s a bit hard to have a staff party just for one or two, and as for secret Santas … forget it! Party time at Rye Hill So here’s your...
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What do marketing and gardening have in common?
Tomorrow's lunch? To get the best results from your marketing, as with your gardening, you have to work at it. Growing a business is a lot like gardening … would you expect to plant some seeds today …...
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Website flies with help from social media
The Cutting Edge Hair Salon Reception If you’ve thought about using social media sites such as Facebook and Twitter, but wondered if it’s effective, read on … Yesterday we launched the new website for...
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Is this the biggest email marketing mistake of all?
We’re big fans of email newsletters. They are a potent marketing tool when managed properly. It’s not hard to do and you don’t need a lot of technical skills to implement your own email marketing...
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Videos on websites survey – can you help?
Can you help with some research? We’re keen to find out more about people’s attitudes to promotional websites on videos and have created a short (10 question) survey. Visit the video on websites...
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Email newsletter headlines – are attitudes changing?
As copywriters, we understand the importance of a powerful and compelling headline. What better way to grab the reader’s attention and entice them to read more? Subject titles in emails act as the...
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Video on websites survey – the results
As a copywriter, I’m much more motivated by words than video. I’d rather read a book than watch TV. As a result, I didn’t understand how video motivates website visitors. What better way to find out...
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Website stats – who needs ‘em?
You do! We never cease to be amazed by the number of external website developers or web masters who don’t give clients access to their website stats. Instead sadly, they seem to begrudgingly email...
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Copywriting – the difference between price and cost
The price: what you pay a professional copywriter The cost: the damage to your business if you don’t As copywriters, we use an external proofreader to check all the writing we do for our clients. This...
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Dangers of black hat SEO
We received a worrying email today from a website client who manages and updates her own site. The site, which previously performed well, had suddenly dropped down the rankings. It was no longer...
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